From the Mountains of Wyoming to Asheville: The Journey of Our Lip & Cheek Tint

Every great idea starts with a vision—and for Rustic Ritual Beauty, it began in the wide-open skies of Wyoming. Surrounded by rugged beauty and endless adventure, I imagined a two-in-one makeup line made for adventure professionals on the go. Something simple, clean, and effective that could keep up with a lifestyle spent outdoors, on the move, or balancing work and travel.

That vision became our first product: the Rustic Ritual Beauty Lip & Cheek Tint. Created with clean ingredients, it delivers natural color while nourishing the skin—perfect for those who want multitasking products that fit seamlessly into their day. No fuss, no excess, just beauty that moves with you.

Over time, what started as a single product grew into something much bigger. My passion for clean beauty and sustainable self-care led me back to Asheville, NC, where Rustic Ritual Beauty has transformed into a full salon and product line. Today, our Asheville salon carries forward the same spirit of that original vision: intentional, non-toxic beauty designed for real life.

Whether it’s a lip and cheek tint that fits in your pocket or a transformative salon service in the heart of South Slope, our mission is the same—to help you feel confident, cared for, and connected to the beauty of simplicity.

From Wyoming’s mountain trails to Asheville’s creative streets, Rustic Ritual Beauty is proof that vision, adventure, and resilience can bloom into something beautiful.

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